Adobe’s developer service, codenamed Shibuya, enables Adobe developers to monetize their Adobe AIR applications through a try-and-buy mechanism. Maxping asks: What if there was a similar system for your virtual world goods?
Maxping says...
"The process is as simple as adding a few lines of
provisioning code, setting the price and trial period, and
publishing the application. Developers also receive reports,
analytics, and automatic settlements on a monthly basis."
This is how it should work for digital goods within virtual
worlds too. If you are in Second Life, it almost works like this,
but it is a walled garden solution. Apple, Nokia, and now Adobe
(plus many many others) have their own proprietary
application market places. What I would like to see is to get
a similar platform to work with open systems in an open way. With
open I mean that it should work with ANY content for ANY
environment and ANYONE could host it. That would certainly be a
huge success!
And here's the press release:
San Jose, CA & Santa Clara, CA - March 3, 2010 - Adobe
Systems Incorporated (NASDAQ: ADBE) announced today that PlaySpan
has been selected to power the payments platform for Adobe's
developer service, codenamed Shibuya, that was first announced at
Adobe MAX 2009 and has been in private Beta. Shibuya enables Adobe
developers to monetize their Adobe AIR applications through a
try-and-buy mechanism, and provides an easy way for them to upload
and sell their applications on the Adobe AIR Marketplace.
The process is as simple as adding a few lines of provisioning
code, setting the price and trial period, and publishing the
application. Developers also receive reports, analytics, and
automatic settlements on a monthly basis.
Consumers can discover applications on the Adobe AIR Marketplace,
and then try them for free. If they like the application they can
purchase it using a credit card, PayPal, an Ultimate Game Card®
or over 85 other global payment methods provided by PlaySpan. Visit
the Adobe AIR Marketplace to see live examples of Shibuya-enabled
applications.
"We chose to work with PlaySpan because they are a leader in
digital goods monetization," said Danielle Deibler, Senior
Engineering Manager - Flash Platform Services. "They have clear
focus on creating a great user experience plus a comprehensive
system for managing all the details of global consumer payments and
developer on boarding and settlement."
"PlaySpan is thrilled to work with Adobe and Adobe AIR
developers," said Karl Mehta, Founder & CEO of PlaySpan. "The
digital goods space is highly specialized and this is a perfect use
case of our technology practices in global consumer payments and
working with individual developers so that they can sell their
applications and manage their own businesses. It's a fantastic new
cottage industry that Adobe is helping create."
Shibuya is currently in a limited public beta. Once the service is
commercially deployed as a full product, Shibuya will be available
to all Adobe AIR developers. For more information on Shibuya,
please visit the Shibuya web site at
http://labs.adobe.com/technologies/shibuya/.
About Adobe Systems Incorporated
Adobe (NASDAQ: ADBE) revolutionizes how the world engages with
ideas and information - anytime, anywhere and through any medium.
For more information, visit www.adobe.com.
About PlaySpan
PlaySpan TM is the global
leader in monetization solutions for over 1,000 online games,
virtual worlds, and social networks. PlaySpan's patent-pending
in-game digital goods commerce and micropayment platform enables
game publishers and developers to generate new revenues, acquire
new users, and extend the loyalty of existing users.
PlaySpan also provides global payment solutions through
its UltimatePay product which enables users to make safe,
convenient, and friendly in-app purchases using over 85 global
payment methods in 180 countries. UltimatePay includes PlaySpan's
ULTIMATE GAME CARD, which is a pre-paid card available in over
45,000 retail locations across North America and growing rapidly
worldwide.
PlaySpan is headquartered in Silicon Valley with offices
in Ohio, Virginia, and Mumbai. Investors include Easton Capital,
Menlo Ventures, STIC and Novel TMT Ventures. The company won the
2009 OnHollywood Category Award for Best Gaming Company.
For more information about PlaySpan, visit: http://corp.playspan.com
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